Product Guide: Fresh/Artsy Style

Jennifer Wilson

I’m your guide here at Simple Scrapper. Our community helps people find what fills you up and fits your life in memory keeping.

June 23, 2009

This week, Simple Scrapper is highlighting four design trends with the Digital Scrapbooking Product Guide.

The Trend

The Fresh/Artsy label takes many elements of traditional paper scrapbooking and throws in a touches of creativity and whimsy. I like to think of this style as the paper style squished and turned on its head with a surprise at the end! Let’s begin with a few more perfect examples of this take on scrapping.





Even since I first posted on the four styles, I’ve seen this particular trend evolve the most. I’m seeing more emphasis on journaling, Project 365 life capture and more deliberate details — and less extreme clusters this way and that. What do you think?

Shopping for Fresh/Artsy

If Fresh/Artsy is your favorite style, you might consider exploring these shops:

  • Cat Scrap
  • Designer Digitals
  • Digi Chick
  • Elemental Scraps
  • Funky Playground Designs
  • The Lilypad
  • Little Dreamer Designs
  • Scrap Artist
  • Scrap Orchard
  • Scrapbook Graphics
  • {we are} storytellers
  • Weeds & Wildflowers

From these stores, I picked out some of my favorite Fresh/Artsy products. Do these fit the style? Sometimes the lines are blurry between Fresh/Artsy and Traditional/Paper-Style; it all depends on how the scrapper uses the products in the end!







I also polled DST readers on their favorite designers for each style. Who would you add to this list of favorite Fresh/Artsy designers?

  • Joyce Paul at Funky Playground Designs
  • MK Designs and Kasia Designs at Shabby Pickle Designs
  • Kitty Designs at Oscraps
  • Lynn-Marie and Vinnie Pearce at Catscrap
  • Julia Makotinsky, CD Muckosky and Jackie Eckles at Little Dreamer Designs
  • Heavens Gate and Christine Honsinger at Scrap Artist
  • Dragonfly Designs and Dreamer’s Magic Designs at Brownie Scraps

So tell me – why does this style appeal to you or not? In your opinion, what are the essential defining characteristics of Fresh/Artsy?

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1 Comment

  1. amymom24

    I love this style b/c it mixes fun papers with doodly elements, my two favourite things in digiscrap:) I also think that this style is defined by bright colours – part of what makes it “fresh.”

    You could also include Sugarplum Paperie in this category, although her designs would also fit nicely in the traditional/paper-style category as well.



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